ADVERTS FROM THE 1960s – AZ.2205

Collection of photographs compiled from the most famous advertisements and TV commercials seen in Spain from the 1950s to the 1970s.
The aim of this entertaining collection is to trigger memories, feelings and emotions among the elderly.
Wooden box containing 47 highly durable photographs, measuring 15 x 10 x 0.5 cm.

Recall therapy or interventions that target the emotions, mainly consist of working on past experiences in an individual or group setting using photographs, objects from the home, recordings, songs, games and other items from the past.
Highly recommended for working on the most advanced cognitive impairments. This can prove beneficial for cognitive reconstruction and mood, by reducing anxiety and challenging behaviour.
By working on distant memories, the identity of the user is reinforced, and especially continuity. As lived experiences, both past and present, are linked; thus helping to establish continuity in a person’s life story.